Mehran University Research Journal Of Engineering &
Technology (HEC Recognized In Category "X")
Publishing Since 1982.



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A Study to Investigate the Consumer Behavior and Cultural Dimensions of Engineering Students in Pakistan

Keywords: Engineering Students, Consumer Behavior, Cultural Dimensions, Satisfaction, Loyalty and Switching.

Mehran University Research Journal of Engineering & Technology

Volume 35 ,  Issue 4

FARYAL  SALMAN , USMAN ALI WARRAICH   ,

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